各電視台平均欣賞指數及認知率Back


  香港電台 無線電視 亞洲電視 有線電視
 調查年份 調查季度 欣賞指數 認知率 欣賞指數 認知率 欣賞指數 認知率 欣賞指數 認知率
 2005 2 71.73 28.7% 66.70 45.3% 66.97 25.9% 68.95 6.3%
 2005 1 72.48 25.3% 67.86 47.5% 70.02 24.8% 67.83 6.8%
 2004 4 73.96 33.5% 69.84 40.1% 69.95 25.9% 69.02 6.3%
 2004 3 71.95 28.6% 69.15 40.7% 69.51 25.0% 69.28 9.1%
 2004 2 72.56 32.7% 68.04 41.3% 70.42 26.5% 69.82 8.4%
 2004 1 74.65 32.8% 68.67 36.3% 70.86 23.6% 70.59 7.8%
 2003 4 74.41 36.3% 70.68 38.6% 71.38 21.3% 69.92 7.4%
 2003 3 73.48 33.0% 69.08 43.1% 71.64 27.9% 70.36 6.7%
 2003 2 73.83 33.8% 69.47 43.6% 71.82 24.1% 68.99 7.0%
 2003 1 74.40 32.8% 70.76 41.8% 71.68 25.6% 69.83 6.1%
 2002 4 73.42 38.0% 70.23 42.6% 70.72 24.1% 69.28 6.5%
 2002 3 72.80 32.2% 69.42 43.1% 68.46 25.4% 68.06 6.4%
 2002 2 73.09 27.0% 69.43 40.1% 69.95 20.5% 68.48 5.7%
 2002 1 72.94 26.3% 69.91 42.7% 68.16 18.7% 68.84 5.1%
 2001 4 72.46 33.3% 69.67 41.0% 68.50 25.3% 68.53 5.3%
 2001 3 74.99 30.1% 70.84 40.7% 68.76 24.9% 69.24 6.0%
 2001 2 74.15 31.0% 69.88 43.1% 68.65 21.8% 68.97 5.9%
 2001 1 72.15 22.6% 65.69 36.2% 65.60 15.4% 63.57 5.9%
 2000 4 74.43 33.8% 70.68 46.5% 70.62 26.2% 68.55 6.2%
 2000 3 74.21 32.9% 71.55 41.7% 68.89 25.0% 67.52 5.6%
 2000 2 73.18 35.0% 70.84 42.5% 66.70 20.1% 66.79 6.5%
 2000 1 73.30 39.1% 69.60 43.4% 68.60 29.0% 65.80 6.3%
 1999 4 72.40 44.9% 69.00 48.2% 68.20 29.7% 68.70 7.5%
 1999 3 72.50 36.3% 67.80 43.4% 67.80 33.9% 65.80 5.8%
 1999 2 73.70 35.2% 70.20 43.6% 69.30 29.5% 67.10 6.4%
 1999 1 73.30 36.2% 68.90 42.6% 69.50 31.6% 65.60 5.8%
 1998 3 73.10 34.4% 69.60 44.5% 69.30 28.7% - -
 1998 2 72.00 33.4% 69.80 45.9% 68.80 25.3% - -
 1998 1 73.80 37.6% 70.50 41.4% 69.40 23.3% - -