BackgroundBack

In January 2013, the China Citic Bank International (CITIC) commissioned the Public Opinion Programme (POP) at the University of Hong Kong to conduct this “Survey on People’s Attitude and Preferences Towards Wealth Succession”. Target population of this survey was Cantonese-speaking Hong Kong Citizens of age 40 or above and with total net assets HKD one million or above. The main objective of this survey was to gauge Hong Kong citizens’ attitude and preferences towards Wealth Succession.

The research instrument used in this study was designed by the POP Team after consulting CITIC. Meanwhile, fieldwork operations, data collection and analysis were conducted independently by the POP Team, without interference from the commissioning body or any outside party. In other words, although POP has sought opinion from CITIC regarding the questionnaire design, POP was given full autonomy to design and operate the study. In return, POP would take full responsibility for all the findings reported herewith.