Survey on Mainland Tourist PolicyBack

| Research Background | Research team members | Contact Information | Frequency tables (Chinese only)| Demographic profile of respondents (Chinese only) |


Research Background

Legislative Councillors Hon Gary Fan Kwok-Wai and Hon Claudia Mo Man-Ching commissioned the Public Opinion Programme at The University of Hong Kong to conduct this Survey on Mainland Tourist Policy to gauge citizens’ opinions towards policies related to Mainland Tourists.

The research instrument used in this study was designed entirely by the POP Team after consulting Hon Gary Fan Kwok-Wai and Hon Claudia Mo Man-Ching, all fieldwork operations, data collection and analysis were carried out independently by POP, in other words, POP has full independence in the survey design and operation and would take full responsibility for all the findings reported herewith.



Research team members

Research directors : CHUNG Ting-Yiu Robert and PANG Ka-Lai Karie

Project manager: LEE Wing-Yi Winnie

Data Analyst : TAI Chit-Fai Edward


Survey Date

:

6-12/6/2014

Survey Method

:

Telephone survey conducted by real telephone interviewers

Target Population

:

Cantonese-speaking Hong Kong citizens aged 18 or above 

Sampling method

:

Telephone numbers are randomly generated using known prefixes assigned to telecommunication services providers under the Numbering Plan provided by the Office of the Communications Authority (OFCA). Invalid numbers are then eliminated according to computer and manual dialing records to produce the final sample. If more than one subject had been available, the one who had his/her birthday next was selected.

Sample size

:

1,023 successful cases

Overall response rate

:

67.3%

Sampling error

:

Less than 1.6%  (i.e. at 95% confidence level, the maximum sampling error of all percentages should be no more than +/-3.1 percentage points)

* Figures have been rim-weighted according to provisional figures obtained from the Census and Statistics Department regarding the gender-age distribution of the Hong Kong population in year-end 2013 and the educational attainment (highest level attended) distribution collected in the 2011 Census.



| Research Background | Research team members | Contact Information | Frequency tables (Chinese only)| Demographic profile of respondents (Chinese only) |