特首民望：項目簡介Popularity of the Chief Executive: A brief DescriptionBack


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	簡介「特首施政方針」題目的背景 The background the POP question on"policy directions"

	特首民望調查簡介 CE's Popularity Survey

	特首及特區政府民望調查簡介 Popularity survey of CE and the HKSAR Government


	簡介「特首施政方針」題目的背景港大民研計劃關於「特首施政方針」採用的提問方法如下：「請問你整體黎講對曾蔭權既施政方針滿唔滿意呢？」可供選擇的答案包括「非常滿意」、「幾滿意」、「一半半」、「幾唔滿意」、「非常不滿」和「唔知/難講」，當然還會記錄「拒答」的個案。民研計劃在1991年成立，自1992年10月彭定康發表其第一份施政報告開始，便不斷測試巿民對施政報告的滿意程度，作為巿民對政府政策滿意程度的指標。當時所用的題目是：「整體黎講，你對XXX上/今年X月既施政報告滿唔滿意呢？」有關調查一直沿用至2002年9月董建華發表其第二任期的第一份施政報告為止。與此同時，民研計劃亦不斷發展不同的政策滿意指標，包括1997年7月開展的「特首施政方針滿意程度」、2002年2月開始的「市民對XXX出任特首的假設投票結果」和「市民對特首工作表現評價」，以及繼續進行頻密的「特首評分」。曾蔭權上任特首後，我們仍然保持以上四項特首民望調查，和繼續探討最佳的發展方向。 (初版：2006年2月28日新聞公報之附加資料) The background the POP question on"policy directions" The exact question used in mapping people's satisfaction with CE's policy direction is as follows: "On the whole, how satisfied are you with Donald Tsang Yam-kuen's policy direction?" Available answers include"very satisfied","quite satisfied","half-half","not quite satisfied","very dissatisfied" and"don't know / hard to say". Obviously, the number of"refusals" is also registered. HKUPOP was established in 1991, we began to record people's satisfaction of Governor Chris Patten's policy address ever since he gave his first one in October 1992. The question used then was:"On the whole, how satisfied are you with XXX's policy address?" We used this question up to September 2002, shortly before Tung Chee-hwa delivered his first policy address of his second session. Meanwhile, POP continued to develop other indicators of policy satisfaction, including"people's satisfaction with CE's policy direction" since July 1997,"hypothetical voting on XXX as the CE" and"people's appraisal of CE's job performance", both since February 2002. Our frequent CE rating exercise continues, and Donald Tsang's becoming the CE did not change our operation. Our effort to search and test for the best method to study people's satisfaction of public policies continues up to this date. (First release: Supplementary section of our press release of 28 February 2006)

	特首民望調查簡介環顧先進民主國家，最高領導人的民望調查是不可或缺的民調項目，而且一定是民調的主要項目。民研計劃在成立後便立即把港督評分列為主要項目，在能力範圍內以最頻密的方法記錄及發表結果。有見及此，民研計劃早於1992年4月正式開始進行「港督民望調查」，回歸後改為「特首民望調查」。以下介紹有關調查的發展：民研計劃在成立以後至回歸前，從不間斷地對港督彭定康進行評分調查。及至1997年回歸以後，亦即是董建華成為第一任特首之後，便開始了特首董建華的民望評分。及至董建華辭職，曾蔭權接任，民研計劃隨即開始調查特首曾蔭權的民望。有關調查的密度在港督彭定康年代每月最少進行一次，董建華於上任後至1997年底每月進行三次，1998年1月開始每月進行兩次。「港督或特首民望」調查一直沿用的提問方式為「而家想請你用0-100分評價你對港督／特首某某某既支持程度，0分代表絕對唔支持，100分代表絕對支持，50分代表一半半，你會俾幾多分港督／特首某某某呢？」。樣本數目方面，於2000年4月或以前，樣本數目都稍為超過500個，由2000年4月17日開始的有關調查的樣本數目就增加至1,000個以上。民研計劃於1999年12月或以前所進行的「港督或特首民望」調查，結果都在由民研計劃發行的《民意快訊》中發表。及至《民意網站》成立後，所有於2000年1月的特首民望調查開始透過網站向外公佈，而以往透過民研計劃刊物《民意快訊》發表的調查結果，亦以不同形式上載到網站之中。 (初版：2006年10月31日新聞公報之附加資料) CE's Popularity Survey In advanced democratic countries, the popularity of their supreme leaders is the crux of all opinion polls. Soon after the establishment of HKUPOP, we immediately measured the popularity of our top leader as frequently as we could, using our limited resources. We began our "Governor rating surveys" in April 1992, which became "Chief Executive rating surveys" after the handover. The development of this survey is as follows: From its establishment to the handover of Hong Kong, HKUPOP continually conducted surveys to measure the popularity ratings of Governor Chris Patten. After the handover in 1997, when Tung Chee-hwa became the first Chief Executive, we began our popularity survey of CE Tung Chee-hwa. After Tung resigned and Donald Tsang took over, we began our popularity survey of CE Donald Tsang. The frequency of our surveys was at least once per month during the period of Governor Chris Patten. It was then changed to three times per month when Tung became CE, until the end of 1997. From January 1998 onwards, the survey is conducted twice every month. The wordings used in the questionnaire are: "Please use a scale of 0-100 to rate your extent of support to Governor/Chief Executive XXX, with 0 indicating absolutely not supportive, 100 indicating supportive and 50 indicating half-half. How would you rate Governor/Chief Executive XXX?" Regarding sample size, from the beginning to April 2000, the sample size of surveys was set at slightly over 500. Since April 17, 2000, the sample size was increased to at least 1000. The findings from our surveys on "popularity ratings of Governor/Chief Executive" conducted on or before December 1999 were released through our newsletter POP Express. After our HKU POP Site was established, the findings of January 2000 onward are released online, while all previous findings published in our POP Express have also uploaded on-line in various formats. (First release: Supplementary section of our press release of 31 October 2006)

	特首及特區政府民望調查簡介市民對領導人民望及政府整體滿意程度，從來都是世界各地民眾監察政府的重要一環。香港大學民意研究計劃在成立初期便開始進行有關工作，並在2006年10月31日和11月28日的新聞公報中簡介了有關調查的發展。今日我們把它們略加刪剪後並列刊登，以便讀者能夠更加全面掌握這些相關調查的發展。 (1) 特首民望調查的發展：民研計劃在成立以後至回歸前，從不間斷地對港督彭定康進行評分調查。及至1997年回歸以後，亦即是董建華成為第一任特首之後，便開始了特首董建華的民望評分。及至董建華辭職，曾蔭權接任，民研計劃隨即開始調查特首曾蔭權的民望。有關調查的密度在港督彭定康年代每月最少進行一次，董建華於上任後至1997年底每月進行三次，1998年1月開始每月進行兩次。「港督或特首民望」調查一直沿用的提問方式為「而家想請你用0-100分評價你對港督／特首某某某既支持程度，0分代表絕對唔支持，100分代表絕對支持，50分代表一半半，你會俾幾多分港督／特首某某某呢？」及「假設明天選舉特首，而你又有權投票，你會唔會選某某某做特首？」。 (2) 巿民對政府整體滿意程度調查的發展有關市民對特區政府滿意程度調查是自1997年7月開始至今，密度為每月進行一次。調查一直沿用的提問方式為「你對特區政府既整體表現滿唔滿意呢？」。在2000年4月前，我們每次定期調查的樣本數目都稍為超過500個，以後就增加至每次起碼1,000個，上述調查亦不例外。上述所有調查數據，現已全部透過《港大民意網站》定期公佈，而以往透過民研計劃刊物《民意快訊》發表的調查結果，亦已不同形式上載到網站之中。 (初版：2007年1月30日新聞公報之附加資料) Popularity survey of CE and the HKSAR Government One important aspect of opinion polling around the world is to monitor people's appraisal of the top leader and overall satisfaction with the government. Shortly after HKUPOP was established, we started to conduct surveys on these aspects. We explained the development of these surveys in our press releases of October 31 and November 28, 2006. Today, we release an updated version with some editing, so that readers can have a more comprehensive picture of such development. (1) Development of CE's popularity survey From its establishment to the handover of Hong Kong, POP has continually conducted surveys to measure the popularity rating of Governor Chris Patten. After the handover when Tung Chee-hwa became the first Chief Executive in 1997, we began our popularity survey of CE Tung Chee-hwa. After Tung resigned and Donald Tsang succeeded, POP has begun to measure Tsang's popularity. The frequency of our surveys was at least once every month during the Patten era. It was then increased to three times per month when Tung became CE, until the end of 1997. From January 1998 onwards, it was reduced to twice every month. The question wordings used in "popularity of Governor or CE" survey are: "Please use a scale of 0-100 to rate your extent of support to the Governor/ the Chief Executive XXX, with 0 indicating absolutely not supportive, 100 indicating absolutely supportive and 50 indicating half-half. How would you rate the Chief Executive XXX?" and "If a general election of the Chief Executive were to be held tomorrow, and you had the right to vote, would you vote for XXX?". (2) Development of people's satisfaction with the HKSAR Government survey The survey on people's satisfaction with the HKSAR Government was started in July 1997. Since then, it has been conducted once every month. The question wordings used in the questionnaire are: "Are you satisfied with the overall performance of the HKSAR Government?". Before April 2000, the sample size of our regular surveys was set at slightly over 500. After that, it was increased to at least 1,000. The above surveys are of no exception. All the above findings are now released on POP Site on a regular basis. Previous findings published in our newsletter POP Express have also been uploaded online in various formats. (First release: Supplementary section of our press release of 30 January 2007)