調查方法 Survey Methodback


調查方法

 所有市民對特首曾蔭權工作表現評價調查皆為電話問卷調查,由嚴格督導下的訪員進行訪問。
 

 訪問對像為十八歲或以上之操粵語的香港市民。
 

 電話號碼抽樣方法是從住宅電話簿中首先以隨機方法抽取「種籽」號碼,再以加一減一加二減二的方法產生另一組號碼,然後在混合後再過濾重覆號碼,再以隨機排列方式排次成為最後樣本。
 

 抽取住戶成員的方法是由訪員在成功接觸目標住戶後,用「即將出生日期」的方法由當時在家的成員抽取其中一人進行訪問。



Survey Method

 

All surveys on people's appraisal of Chief Executive Donald Tsang Yam-kuen's job performance conducted by the POP Team are telephone surveys conducted by interviewers under close supervision.

 
 

Target population of these surveys are Cantonese speakers in Hong Kong of age 18 or above.

 
 

Telephone numbers are first selected randomly from telephone directories as seed numbers. Another set of numbers is then generated by using the plus/minus one/two method. Duplicate numbers are then screened out, and the remaining numbers mixed in a random order to become the final sample.

 
 

Upon successful contact being made with a target household, one member of the household is selected among those present using the "next birthday" rule.